Just in time for Schiaparelli to get a healthy dose of publicity from the Costume Institute exhibit, Italian fashion magnate Diego Della Valle announced today that he plans to relaunch the storied French fashion house, which has been closed since 1954. Della Valle, who is also the head of Tod's SpA, bought all of Schiaparelli's trademarks and archives back in 2006. He has now tapped French model and filmmaker Farida Khelfa to be the brand's spokesperson (similar to how he enlisted Ines de la Fressange to front the relaunch of French accessories label Roger Vivier in 2002), and says that he'll announce a designer in September. The new label will focus mostly on accessories, makeup, and cosmetics, with some clothes as well.
